रतन टाटा का दूसरा रूप | Ratan Tata Biography | Tata Case Study
When you hear this name Ratan Tata, what image comes to your mind, calm humble Soumya Gentle Rahul Dravid type but if I tell you that when needed, Ratna Data ji becomes English like Sehwag, he also gets angry, threatens to show full aggression, today I am going to show you another form of Ratan Tata ji, yes, a leader succeeds only then When he knows how to get it reduced, now it should be with less love, even if both forms should come from anger, then today let's see another form of Ratan Tata because if Ratan Tata ji was not there, then the Tata Group is exactly where it is today.
It would not have happened because after 91, when he took over the chairman, the country had changed completely, in this changing country, if Tata did a big thing to handle and increase something, which Tata has done well, in today's video, Ratan Tata's 21-year-old chairmanship will be post-mortem, what he did in those 21 years from 91 to 2012, what he did, how he did it and when. Prior to Ratan Tata, The JRD Tata was the Chairman of the Tata Group, he is the only businessman who has received Bharat Ratna, apart from him, no businessman has received the award till date.
When JRD Tata took over as chairman of Indian industry in 1939, the Tata group had a set of only 62 crores and when he handed over to Ratan Tata, the day was set at 10000 crores and all this happened when the government policies were against the businessmen. If it was not for this, then imagine where you would have taken it, then you must be thinking that on March 62, 10000, they made an open announcement.
Ratan Tata is not in a direct relationship with Jamsetji Tata, the father of Ratan Tata was adopted in the Tata family, so imagine how big the heart of the donkey is that a person who has been adopted who is not even from the actual family, gave the leadership of the son of a person who has been adopted who is not even from the actual family. When Ratan Tata got the bat in his hands when the Chairman of the Tata Group, he had a turnover of ₹ 24000 crore.
There was a profit of 2120 crores and got 10000 crores, brother, there is a kanto bharataz, at that time when he had a lot of problems from the chairman, there were many problems within the Tata group and there were many problems outside the Tata group. Liberalization had happened, what was earlier, any work had to be done, its license had to be taken, you could not sit without a license and the market was not open, so no foreign company could come.
Limited companies were limited and running low, now when the market opened, many foreign companies will also come and those who got the license earlier were working with the same people, now the retirement of the license is over, now there is a lot of competition at home and there is a lot of competition from outside and the Tata group has to fight and internal problems are going on. What do you think our Rahul Dravid type quiet gentle man will not take care of, he saw Sehwag wala he said brother will have to go a little ahead and play on the front foot, I will hit half the pitch and hit it.
Then you will have to go and kill you, so how did they solve each and every problem, keep listening, the first problem was that the board of directors was full of elders, so someone is walking on a walker, someone is coming on a wheelchair and someone is having trouble hearing, someone sleeps in the middle of the meeting, now this young man should propose this, we will do this, we will do that. I don't think it's just going on, just let it go, now it happens many times like in the family business that the son wants to do something new, father says no son, let what is happening continue, then the result is much more than this thing.
As soon as he got upset, the first policy that Modi ji brought was that he said, "Brother, those who have become elderly people, send them to the guiding board, they have made a retirement policy that all the executive level people will retire at the age of 65 and the chairman will retire at the age of 75 years. Test the everyone retired and filled in new people so that the company could move forward with new thinking, Modi ji also did the same, did not make it and left the follow-up in 2012 when he turned 75.
"Brother, I resign from the post of Chairman of Tata Group and he made Cyrus Mistry his successor, if he wanted, he could keep it long, he also had talent, he also wanted healthy people, but he said that the rule is the rule, now in 2025 or 26, Modi ji is also turning 75, let's see whether he follows it or not, what was the other internal problem going on? JRD Tata has been chairman for 53 years, but one thing he has said is that the Tata group has stolen companies, if I will be the chairman in every group and I will look after everything, then I will
I will not be able to think further, I will go to the routine, so what did they do that gradually made different communication and said that you lead it like Darbari Seth made him of Tata Chemical, someone made him of Tata Steel, Suman Mulgaonkar was made of Tata Motor, now what happened till JRD Tata was there, then it was his because he had raised him. They groomed them, they had so much power, they were respected, they did not live, so now these big students who have 40-40 years of experience are not listening much to their own company or Tata Group.
At that time, he was busy in his own fun, now he said that the first challenge is that I will make a match chairman in the company in the major and everyone else will now be listening to the tata group which is in it, can't run it according to their own way. What was the third step? Look, there is a company in which there are 100% shares, now as soon as the money is needed or as if there is a partnership somewhere. Gradually, the lion went off a little, you imagine, in Tata Steel, the Tata group which was promoted, had a lion of 3% and Birla Group GD Birla ji who went out.
His state was 6% in a way, a bigger shareholder builder than Tata in Tata Steel, but he never tried to get into it and let his work be done. Ratan Tata thought that this old people have gone down, now there is a shortage of outside, if such an opportunity comes, then he will buy shares in these employees, then he said this Tata Ratan Tata ji has gradually increased his exact percentage in these companies in the next 5 years so that the company
If Ratan Tata did not show aggression, then this Tata group would not have been so big, Tata, their small 50-60 shortcomings would have been here and there and without support, they would have killed somewhere, then look at a big decision, sir, everyone tries to come and come, that too has taken it, everyone enjoys starting a new one. It is the job of the jigra to get rid of it because whatever is going on, any person sends something of his ancestor, his name is Hey man, the land involved in this could have been applied to them too, but they said look.
It is a simple matter, 91A has gone, the market has opened, if you want to compete, then pay more attention to what is already profitable, you pay more attention to what is big, and the thing here is useless, turn it on, stop it, so they have a lot of companies, a good company has set up their tom, tom was the company which made the oil rate product, 1501 soap comes. So they had a Hindustan product, this is also a Tata product sent recently, so these three brands they sent to the actual lighter a bit, out of this sector AC cement is a very big one today.
After many years, Ratan Tata ji sent it to Gujarat Ambuja Cement, which is Nerolac Paint, which is also of the Tata Group, he then sold it, any such business is a direct philosophy of the Tata Group, either he will come in the top five or he will leave the sector, then he saw every sector where there is a top, he kept the gym top. You can also keep that where you feel that you will not be able to make it, you have sold all that, brother, you have seen one thing carefully, despite having so many 84 companies, they had so much time to prepare for the next vision and analyze it brother.
Which company should be banned, which one to move forward and which one to come out of, why could they do this, why did they have so much time because they were not busy in routine operation, the leader's job is always to make a strategy, take big decisions, take the decisions that will take the company somewhere, it is necessary to be the CEO, but we are businessmen who have less routine. It is not engaged, who will sit on the neck every day, who will take the account of the man every day, have to see the attendance daily, prepare for marketing, have to calculate finance, then what to do if you are a businessman, or are you doing any business?
There is a tea shop, whether it is your office, whether it is your factory, but you think that sir, I have a lot of potential, but I am not able to take it for less because I am busy with bread, I also want to be free, I also do not want to be a vision, I want to think ahead, so I take a session every Sunday 10 to 2 traders. If you are a businessman, why are you, what is the reason, what are the mistakes, get rid of all these things and how to become a person in reality, what does it do, you also have to do that, you also need control over your business and
If you want freedom, then invite you to join date class, so the link is in the description, go and register now, now let's go to Tata's story, there is another change in Ratan Tata ji, Ratan Tata ji said, whenever we got the opportunity to the Tata Group, we put a new company, named it Tata, now I have our ownership in the company. It is gradually decreasing and the students of you are sitting, you have become a king, if something good happens, then the benefit is yours and if something becomes negative, then our name is bad, so if you are taking the name Tata in less.
So you have to pay the price, whichever company takes the name Tata for less, got an agreement with all of them and told everyone that the company which gets less name Tata will give a certain share of its revenue to Tata and the group helps in the promotion of the brand in return. Services that were a venture with Tata Docomo when it failed, when rs 30000,<> crore was deducted, then the Tata Group came in the way of paying it, something that shows Ratan Tata's real aggression and the
By doing this, he made India's name famous all over the world and saw that the merger acquisition, which happens in today's date, not one company bought another company, the Indian company bought the outside company, this became a common thing nowadays, which was not common, then the result data showed it, what did they do outside the company and outside the company? They started buying big companies like Tata Tea itself, but have acquired a tetley company many times bigger than themselves, brother, whatever is the best, do not think about what is the best in India.
Whether it is technology, whether it is a man or a material, you have to go where the best in the world is made and if you have it, then it is okay, otherwise go and buy it, then Tata Steel was four times bigger than that, then Tata Motors bought Jaguar and Land Rover, which were five times bigger than them. Ratan Tata has led one position at Jaguar Land Rover, sitting on the board when the building was built when it was your course game, it took a year.
Let me tell you one interesting thing and tell you one interesting thing, these three companies are British companies and by purchasing these three companies, the biggest employee in the British, Tata ji, so whenever this position happened, the British started to lose their mind, man, the first thing is that a company from the country we have ruled for 200 years is coming and buying our companies and Tetley. Even in the Ritz brand childhood, when all the shortcomings were in profit and money was coming and money was not coming brother, when it came, Tata Steel was in loss, it was such that this year it was a loss of 150 crores.
In any case, it has to happen because there was no modernization, the old 80 100-100 years old plants are old, what to do, they have spoken for modernization, have done a lot of positions, have raised a lot of funding and where it seemed that the loss of 150 crores is fixed, it made a profit in the year. Tata Steel was sitting with the biggest loss in its history. It is not like this, change one, two, three, four, not serious about change, he came to the middle meeting and said, look, if you are obeying me, then it is fine, otherwise either one of you
I will leave and if you feel that all the income is in it, then I take responsibility for this and resign from the Chairman Chip, now the whole group understood that the chairman has been there, then he got a little sense and this threat was reduced, gradually the executive reduced and then he also turned Tata towards profit. If we talk about Ratan Tata G, since the time of 91, the Tata Group has done more than 36 acquisitions, almost every six months, one or the other goes and buys something or the other.
So this was Ratan Tata's contribution to the Tata Group, if it was not at the time of 91, they would not have used the globalization method, they would not have retired the old people or they would not have taken control of those companies, then today the Tata Group may have many such groups. There are also those you discuss because the leaders of these groups have taken care of this market, Anand Mahindra came in 47, who took care of the Mahindra Group.
Kumar Mangalam Birla: He took over the Birla Group and took over the Tata Group, then there are three big family groups which are still dominant, many such big groups who could not understand this thing after doing a big storm before 91 and became zero, then all the chairman of the Tata Group is the father of one Jamshed ji's vision next. The level was Darwa ji's execution was the next level, JRD's personality was the next level, but the Tata that you are seeing today would not have happened if it was not for our beloved Ratan Tata, then this was Ratan Tata's story and many more.
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